PRESS RELEASE Japanese Pop-Star Hatsune Miku Comes To Life With Augmented Reality iOS & Android users get treated to a live performance from everyone's favorite Japanese aqua-haired internet sensation with the latest application from Toyota SAN FRANCISCO, SEPTEMBER 19th, 2011 - metaio in partnership with Toyota Motor Sales (TMS), announced today that Hatsune Miku, Japan's most popular virtual pop-star, will perform "live" on stage in 3-D with the 2011 Toyota Corolla in her own Augmented Reality (AR) experience. The experience is available through the free Toyota Shopping Tool App in the iTunes App Store and the Android Market. Hatsune Miku is a fully synthesized vocal and visual character created by Crypton Future Media, Inc. in 2007. Her voice has been featured in more than 100000 user-generated songs and videos. Toyota chose Hatsune Miku as the official representative of the 2011 Corolla because they both realize big dreams in compact packages. The best-selling compact car, Corolla's updated exterior and interior design and technology features allow it to stand out from the compact vehicle category, much like Hatsune Miku does in her field. Smartphone users can download the app and follow the instructions on "ToyoTag", a special 2D barcode solution created specifically for this experience. The ToyoTag acts as a virtual "stage" where the 3-D Hatsune Miku performs "live" alongside her favorite car, the 2011 Toyota Corolla. Toyota wanted to utilize the most advanced ...
Keywords: augmented, reality, toyota, dance, hatsune, miku, anime, AR, mobile, ios, android, virtual, iphone, live, development, junaio, metaio, plugin
