How many of the Fortune 500 companies do you think have an enterprise mobile strategy in place, and make enterprise mobility a high priority?
Creating an enterprise mobile strategy should be the first step before a company jumps into enterprise mobility. Billions of mobile apps are being downloaded every day, but many of these apps do not address the complexities and customizations needed in the enterprise. The benefits of ERP & CRM mobility are huge, and there has been much headway towards the creation of mobile apps geared towards specific industries.
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Before any company jumps into any solution, or decides to custom build a solution they need to create a mobile strategy that works.
Find a mobile consulting partner.
This is the most important step. You need to find someone or some company that knows mobile inside and out! It can be in-house, or it can be done by mobile consulting firms. Find someone who will take the time to understand the process behind the app. The technology is never the hard part.
Understand your company's goals and objectives.
How could mobile help them sell more or increase the efficiencies of their existing processes. Brainstorm ideas Write them down and share with the group.
Determine limitations and security rules.
Since mobile is so well, mobile the data on the phone goes wherever the phone is. Understand what your risks are, and what the benefits are. Write them down and share with the group.
Determine platforms you want to develop the mobile apps.
There are iPhones, iPads, Androids, Windows & all the smart phones who just have a browser.
Develop a timeline and budget.
Although it would be nice to have an unlimited budget, it's usually not the case.
The answer to the first question regarding how many fortune 500 companies have a solid mobile strategy in place is actually very hard to answer, but I am guessing 1-5% really have a solid strategy in place. Ask around, and they'll tell you they just got started.
Enterprise Mobility can be effective if you create an enterprise mobile strategy which will help guide you to mobile heaven. The world is changing at light speed so creating an enterprise mobile strategy must be the first step in staying competitive in the mobile market place.
Out of the billions of mobile apps that are downloaded every day, many of these do not address the company's needs. ERP & CRM mobility both have tremendous benefits in today's world. The companies that embrace this technology sooner rather than later are the ones that will come out ahead.
Enterprise Mobility - How To Create an Enterprise Mobile Strategy That Doesn't Stink