How Does Social Networking Increase Sales Revenue?

Baby-boomers think of business networking as going to events where we meet people and exchange business cards or getting together with people at Marketing Shows. Although attending shows is still prevalent, today, baby-boomers are also finding successful business networking by participating with social networking sites.

However, there are so many choices for social networking that you may be overwhelmed. With hundreds of on-line social networks to which you can connect, you may be confused as to which ones are the best for your business. So confused in fact that you may decide that your business doesn't need social networking. This will cost you customers until you begin to implement a social networking strategy for your business.

Application Development

This tends to be a generational issue. It is no longer just the Generation Y that is using Web 2.0 tools. The Smart Baby Boomer Generation is realizing that Social Networking is a gold mine for business everywhere. The sooner you jump on the bandwagon, the sooner you will be generating additional revenue.

Ok You have decided to check it out. Which Sites are the Best for your business to join? Here are my suggestions for the best 3 Business social networks:

1) LinkedIn: By far, the most popular business social networking site with hundreds of thousands of users. If you are not on LinkedIn, from a business perspective, you are truly missing the boat. Most business people that are using LinkedIn have found business leads through past associations. Connecting with people from the past and their connections gives you a whole new market that would have taken months or years to develop that can now be developed quickly through your contacts, contacts.

2) Facebook: Although I don't recommend MySpace for business at this time, I highly recommend Facebook, which is the largest social network site. Facebook has added pages (profile) for business and a new Application that similar to LinkedIn, accessed directly on the Facebook site called NetHooks. Your business can accept Fans (people that recommend your business), which adds to your reputation. 

3) Twitter: Twitter has gotten tons of buzz lately due to the massive acceptance by celebrity fans. Twitter is also a great way to communicate with your customers. People are fascinated by the "behind the scenes" activity of any business. And when they follow the news, they tend to buy more and share that business news with their friends and co-workers. For Example: Hansen Cakes in Beverly Hills reports that they have seen a 20% increase in their business in the past quarter since participating in social networking sites, like Twitter.

Now is the time to start considering a marketing strategy for your business. Social Networking has become mainstream and your customers are waiting for you.

How Does Social Networking Increase Sales Revenue?